Creator marketing guides for brands

Aurelia’s brand guides are a practical library for teams that run creator campaigns: founders, ecommerce marketers, and agencies who want creator content that ships on time and can be used where they need it.

The guides follow the order a campaign actually runs in. Start with finding and vetting creators, then write a brief creators can act on, choose between paid, gifted, and UGC structures, and set a budget that matches the deliverables and usage you need.

Contract and compliance guides cover usage rights, whitelisting and partnership ads, exclusivity, FTC disclosure, and paying creators, so expectations are written down before any content is made.

Measurement guides explain which numbers matter for awareness, content, and sales goals, and how to compare creator content against the rest of your paid and organic marketing.

Aurelia is the creator campaign marketplace that does the agency work in software. Brands post a campaign or drop in the brief they already have, Aurelia’s picks rank every applicant against it with plain reasons, and offers, auto-generated contracts, shipping, content approvals, creator payments and usage rights run in one workspace. It is free to start, with one fee on top of the creator budget, published on the Campaign Fees page.